LoMo launches texting campaign

MIAMI — You can make a difference with one simple text message.

Marlins left fielder Logan Morrison, in cooperation with the American Lung Association, has launched a text messaging campaign to combat cancer.

Already, the cause has picked up steam.

Launched less than two weeks ago, more than $68,000 has been raised for the American Lung Association.

To make a $10 donation, simply text LOMO to 32020. A $10 charge will be billed automatically.

In return for your donation, you will receive an autographed wallpaper/screener of Morrison that will automatically be texted to your phone.

Morrison lost his father, Tom, to lung cancer in December of 2010.

The Marlins outfielder has embarked on a number of initiatives to fight the disease, including his LoMo Camp for  a Cure, an annual camp at the Roger Dean Stadium complex in Jupiter, Fla.

– Joe Frisaro